I was in the store looking for this amazing mushroom bouillon my friend Vikki had used, and stumbled upon this -- Better Than Bouillon. I had never seen it before, but the label, including the fact it was vegan caught my my eye.
Looking at the ingredient list further and comparing it to other containers on the shelf, I realized it had good stuff in it -- real vegetables and not a bunch of additives I couldn't pronounce.
So, I figured I would try it. After the first time I used it in place of bouillon cubes in my lentil soup recipe, I was hooked. It adds a rich, more complex flavor to whatever you are cooking.